Ford Smart Mobility is the company’s plan to be a leader in connectivity, mobility, autonomous vehicles, the customer experience, and data and analytics.

Further with Ford trend conference will provide an inside look at the innovations and trends changing the way the world moves. Over the coming days, we’ll feature trends and insights into the radically changing priorities of the global consumer and explore how the drive for innovation through Ford Smart Mobility will meet these future needs.

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Latest safety recall information from Ford Motor Company

Ford’s fourth annual “Go Further with Ford” trend conference takes a deeper look at key global trends and issues influencing consumers today and well into the future. Ford has brought together a collection of thought leaders and trend-spotters, as well as Ford designers and scientists to explore key trends in sustainability, design, technology and innovation and discuss future implications on consumer dynamics in 2015 and beyond.